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(October 11, 2018)
MEMPHIS, Tenn., Oct. 11, 2018 /PRNewswire/ -- Ampro Industries announced today that their DIY-inspired Shine 'n Jam® Black Castor & Flaxseed Oil Styler is now available at Variety Wholesale and select Dollar General stores nationwide. The roll out of this well formulated and perfectly crafted product has resulted in huge consumer demand that is greatly benefitting its retail partners. This release also marks another huge success for the Shine 'n Jam® brand that boasts such winning products as the Shine 'n Jam Extra Hold Conditioning Gel, Shine 'n Jam Regular Hold Conditioning Gel, Shine 'n Jam Silk Edges, and Shine 'n Jam Shea Edges – which are all fan favorites of professional braiders.
Designed to help consumers with textured hair achieve a variety of trending hairstyles, the Shine 'n Jam® Black Castor & Flaxseed Oil Styler is light weight, gives great slip, and provides a firm hold while leaving the hair feeling soft to the touch – like there isn't any gel on it at all. Targeted at the consumer who is looking for a vegan gel formula that gives hair both shine and manageability, the Shine 'n Jam Black Castor & Flaxseed Oil Styler is the perfect product because it is also easy on the pocketbook. An 8 oz jar is available in retail for under $3.
"In a growing niche market where prices seem to ravage the purse strings, this product is amazing. It conditions the hair while easing frizz and leaving the hair soft and shiny. There's a huge cost savings in there and the consumer gets an extremely well formulated product." says Camille Wright, Vice President of Marketing and Communications.
In October 2017, Ampro Industries, Inc., launched the product with a nationwide campaign - #Dare2Shine that features two stunning young ladies rocking daring, care free, textured hair looks. Consumers have been charmed by the ad, taking to social media to upload looks they've created using the styler which also give a laidback vibe.
Consumers report being happy that the ingredients in the styler are friendly and good for all hair types. Consumers also like the results they are able to achieve with the Shine 'n Jam® Black Castor & Flaxseed Oil Styler – which will have them coming back to Variety Wholesale, Dollar General, and beauty supply stores nationwide.
About Ampro Industries, Inc.
Based in Memphis, TN, Ampro Industries, Inc., is a manufacturer of multicultural hair care and skin care products. For over 70 years, the company has been committed to producing affordable, reliable, and top quality personal care solutions for multicultural consumers.
Ampro products can be found in mass market and beauty supply outlets throughout the United States, Canada, the Caribbean, Europe, Africa, South and Central America. The family of products includes over 30 unique personal care items, including America's favorite Protein Styling Gels, Ampro Pro Styl®, Clear Ice®, Neutra Foam®, Shine 'n Jam®, VIVAS®, the Pro Styl® line of hair accessories, and the new ABC Kids line, Ampro's Beautiful Child®.
Ampro Industries, Inc. is proud to partner with St. Jude Children's Research Hospital® in an effort to raise awareness and funds for the hospital's mission of finding cures and saving children battling cancer and other life-threatening diseases. Through this multi-year partnership, millions of loyal consumers of the Ampro Pro Styl® family of products are made aware of the work of St. Jude through an on-pack marketing campaign that utilizes the St. Jude logo.
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SOURCE Ampro Industries, Inc.
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