The brand launches Sleeper Pickz in partnership with Julian Edelman to help fans put fantasy football stress to bed.
MORRISTOWN, N.J., Aug. 26, 2025 /PRNewswire/ — Just in time for fantasy football season, Unisom®, the #1 doctor and pharmacist recommended over-the-counter nighttime sleep-aid brand, is partnering with three-time Super Bowl Champion, Super Bowl LIII MVP, and celebrated former Pro Football wide receiver Julian Edelman to help fans make sound draft picks that’ll keep them sound asleep all season long.
Introducing Sleeper Pickz presented by Unisom®, a social media content series where Edelman gives dream draft advice by releasing his top, and under-the-radar, fantasy football picks he predicts are poised to perform this season. Drawing on his pro-level insight and sharp eye for talent, Edelman gives fans the winning edge without the late-night roster stress so they can rest easy while he does the picking.
“I know first hand the stress that fantasy football causes, leaving you tossing and turning all night long,” said Edelman. “That’s why I’m excited to partner with Unisom®. Just like their SleepTabs® help you fall asleep faster and stay asleep all night, I’m here to help fans rest easier by taking the guesswork out of their fantasy drafts, so they can wake up recharged and ready to dominate their league.”
This partnership supports Unisom®‘s broader mission to helping consumers discover the magic of sleep. “As a leader in the sleep-aid category, we are set out to ensure everyone has a good night’s rest,” said Nimit Bansal, Brand Lead, Personal Care & Sleep at Unisom®. “Partnering with Julian Edelman, who knows what it takes to make game-winning picks, allows us to connect with football fans in a fun, relevant way–reinforcing that even during fantasy season, good sleep is a winning strategy. We believe the power of a magical night’s sleep leads to better performance, whether you’re setting your lineup or tackling a hectic week.”
For more information, visit www.Unisom.com and follow along on Edelman’s official Instagram @edelman11 to catch his latest Sleeper Pickz.
About Unisom®
Unisom® is the #1 doctor and pharmacist recommended OTC sleep aid brand, dedicated to helping individuals achieve a better night’s sleep. With a range of clinically tested solutions, including nighttime sleep-aid tablets and liquid gels, Unisom® offers effective, non-habit-forming options for occasional sleeplessness. Unisom® provides quality nighttime solutions that aid in falling asleep, staying asleep and waking up refreshed.
SOURCE Unisom®
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