NVNA and Hospice Rebrands as Croí Health 

The nonprofit is changing its name to better represent their growth as they continue to expand access to patient-centered care on the South Shore

NORWELL, MA / ACCESS Newswire / November 13, 2025 / NVNA and Hospice is rebranding as Croí Health starting December 1st. The non-profit home health care and hospice agency, founded in 1920, will remain independent and maintain the same award-winning care team, changing only its name. “Croí” draws inspiration from the Gaelic word meaning “heart” which embodies their unmatched empathy and unwavering support for patients and families. This move better reflects the nonprofit’s identity and the future of the organization.

NVNA and Hospice has celebrated several major highlights this century, from expanding their service area to 27 towns, to adding hospice services in 2008, to instituting a robust palliative care program. Then in 2013, NVNA and Hospice opened the Pat Roche Hospice Home, the first nonprofit, independent hospice home in the region. As they experience a rapid growth trajectory, rebranding as Croí Health is just their next major milestone.

“As our services evolve, so too must our identity,” said Renee McInnes, CEO. “Our new name represents both our legacy and our future. While our services have grown, our mission has never wavered: providing compassionate, expert care for our community. Croí, meaning “heart,” perfectly captures the spirit of how we serve by leading with heart in every interaction and every home we enter.”

Established as a leading provider of healthcare services for the region, the nonprofit has earned a reputation of clinical excellence reflected in five-star ratings in patient experience, quality of care and hospice caregiver from the Centers for Medicare and Medicaid Services. Croí Health will continue the mission to expand access to patient-centered care, as funded by the generosity of the community.

About Croí Health:

Croí Health, formerly known as NVNA and Hospice, is an independent nonprofit that delivers high quality patient services with care, trust, and heart, all in the comforting environment of home. Over 100 years after its founding in Norwell, MA, the organization is a leading provider of home health, palliative, and hospice care for 5,000 families each year in 27 South Shore communities.

Media Contact:

Danny O’Loughlin 
Hollywood Agency for NVNA and Hospice
danny@hollywoodagency.com

SOURCE: NVNA and Hospice

View the original press release on ACCESS Newswire

Staff

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