Series Two, developed in partnership with the Society for Health Communication, focuses on preventive care, maternal health and community resilience
WASHINGTON, Aug. 21, 2026 /PRNewswire/ — HCN Global is expanding its Leadership for a Culture of Health webinars with a second series of programming developed in partnership with the Society for Health Communication (SHC). The new series will bring health communicators, community leaders, health workers and advocates together to explore structural barriers to preventive care and maternal health—and practical ways communications can help communities navigate those barriers and advocate for change.
Leadership for a Culture of Health is part of HCN Global’s broader Culture of Health / la Cultura de Salud initiative, which initially started as a multicultural, bilingual multimedia program addressing social determinants of health affecting Latino and Black communities across the United States.
Series Two builds on the first Leadership for a Culture of Health installment, launched earlier this year to help community leaders recognize, discuss and address structural racism and its impact on health. The next phase turns to two additional areas where systemic barriers continue to drive inequitable outcomes: access to preventive care and maternal and reproductive health. Across both topics, the series will also examine the effects of chronic stress and systemic barriers on mental health, well-being and community resilience.
“Culture of Health / la Cultura de Salud has always been about turning awareness into action, and this next peer-to-peer learning series does that. Community leaders and health communicators are on the front lines of these conversations promoting equitable solutions every day. Our job is to make sure they have the tools, the language, and confidence to meet the moment,” says Alison Rodden, CEO, HCN Global.
Webinars Focused on Health Equity and Action
Hosted by the Society for Health Communication in partnership with HCN Global, the two webinars pair expert perspectives with practical frameworks and real-world examples that participants can apply in their own organizations and communities. Both sessions are free and open to health communicators, community leaders, health workers, advocates, and others working with communities affected by health inequities.
Extending the Impact Beyond the Webinars
The partnership brings together HCN Global’s longstanding experience in culturally grounded health communications and community engagement with SHC’s national network of health communication professionals.
Through the partnership, SHC and HCN Global will extend the reach of the series across professional and community networks, including La Red Hispana, Melanin Thriving, and LatinEQUIS, while connecting participants with resources that can support continued learning and action beyond the live sessions. Both webinars will also be recorded and made available on demand.
“Preventive care and maternal health are two of the clearest examples of how structural barriers show up in everyday outcomes — and health communicators have a real role to play in closing those gaps. This partnership with HCN Global gives our members culturally grounded examples and tools they can use, not just another conversation about the problem.” – Dana Chomenko MA, PMP, Executive Director, Society for Health Communication
HCN Global has dedicated webpages that continue to house resources designed to help community leaders and organizers continue this work beyond the live sessions. Resources for Latino and Black audiences are available through LatinEQUIS at wearelatinequis.com/leadership-for-a-culture-of-health and Melanin Thriving at melaninthriving.com/leadership-for-culture-of-health. Additional Spanish-language resources can be found on La Red Hispana at laredhispana.org/liderazgo-para-una-cultura-de-salud/.
About HCN Global. HCN Global is a human-centered, award-winning, data-informed, full-service marketing, communications, advertising, public relations and grassroots activation organization. For more than 40 years, HCN Global has worked alongside communities to develop culturally grounded campaigns, programming and content designed to inform, connect and inspire action. Through La Red Hispana, LatinEQUIS, and Melanin Thriving, HCN Global reaches 10+ million people weekly across multicultural and rural multimedia, trusted local leaders, and health worker networks in the US and beyond. For more information, visit, hcnglobal.com.
About the Society for Health Communication. The Society for Health Communication is a member-driven association uniting public health, healthcare, digital health, academia, and research under one professional home. By breaking down silos and connecting health communicators at every career stage, SHC is building a powerful, unified voice that shapes and advances the field of health communication nationwide. For more information, visit, societyforhealthcommunication.org/.
Contact: LeShaundra Cordier
Email: leshaundra.cordier@hcnglobal.com
Phone: 770.634.5377
SOURCE HCN GLOBAL, LLC
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